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Weight-loss resorts are a boon for developers

8/17 18:12:26

Though numerous destination spas periodically offer weight-loss retreats and health-and-fitness programs, few resorts cater exclusively to obese guests by providing year-round, high-intensity weight-loss programs.

Despite recording revenue per available room well above the national average, the U.S. weight-loss resort market segment is surprisingly undersupplied. The U.S. has only five true weight-loss resorts with 360 guestrooms. This disproportion bodes well for the future of the weight-loss resort industry, which offers only one brand: The Biggest Loser Resort.?/p>

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Destination spas versus weight-loss resorts
Two types of resorts cater specifically to guests interested in weight loss: destination spas and weight-loss resorts.

Lemon Juice Diet

Destination spas
Destination spas are hotel facilities primarily designed to encourage healthy habits to their guests. Over a seven-day stay, these facilities provide a comprehensive program that includes spa services, physical fitness activities, wellness education, healthy cuisine and special interest programming.

Destination spas host the majority of the weight-loss programs offered in the U.S. These spas offer the latest in food, fitness and spa services, and they have a low guest-to-staff ratio. Nutritious, low-calorie meals and fitness classes are available, but the guests choose how much to eat and in which classes they wish to participate. Because each guest determines their level of participation, the weight-loss programs offered at destination spas lack the level of camaraderie experienced at more structured weight-loss resorts.

The following table lists destination spas in the U.S. that offer weight loss programs. Because nearly all weight-loss programs are sold as plan packages, we show the average weekly published price, which includes three daily meals, fitness programs and education. We also show the equivalent daily price.

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