Dietary Supplements and Multi-level Marketing: Why Do Companies Jump on the Bandwagon?

If you have done any kind of web search for multi-level marketing, it will not take long before you discover that many multi-level companies involve dietary supplements of some type, particularly juices. If you have spent any time on the website for those companies, you may have been overwhelmed by the sheer number of supplements available (not to mention the various claims associated with these various supplements). Why are there so many different supplements from so many different companies? How can you tell whether they really work or not?

Why are there so many different supplements? The same reason there are so many different drugs (even for the same disease or problem)—different people react differently. What works for one person may not work for the next. Each supplement, just like each drug, has its own formulation. If you have tried multiple supplements, you might notice that one works for you while the other doesn’t seem to do anything.

Why are there so many different companies involved in the supplement industry? The health and wellness industry is one of the fastest growing business sectors. As the population continues to age, more and more people are looking for products that make them feel and look younger. Ten years ago, the health and wellness industry barely existed. The total amount of supplement sales in the U.S. in 2006 was $22.46 billion. The percentage increase in sales between 1996 and 2006? 100%. Many of these companies are international, so the stakes are even higher. The reason so many companies are involved in this industry is obvious—big money (and getting bigger all the time)!

How can you tell whether a particular dietary supplement really works (or even what it is supposed to do)? Well, you can try it! If you would like something a little more substantial, however, you can look at website for the National Institutes of Health Office of Dietary Supplements http://dietary-supplements.info.nih.gov/Health_Information/Information_A.... This website has a lot of information about many of the dietary supplements currently available. You may not find all the ingredients, but at least it will give you an idea about several of the more common ones.

It does pay to do your research. There are a lot of companies with a lot of different products. Just because a company has been around for awhile doesn’t mean they necessarily have the best products. Don’t be afraid to ask questions. Check out the ingredients and find the best match to achieve the results you want for your dietary supplement.

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